Bounce Insights Opens First International Office in the UK

Image Caption: Deirdre McPartlin, Regional Director UK and Nordics, Enterprise Ireland; Minister for Finance, Minister Michael McGrath TD; Charlie Butler, Co-Founder and Co-CEO, Bounce Insights

Founded in Ireland, Bounce Insights, a leading provider of consumer research technology, announces today the opening of its first international office in London, UK. This strategic expansion will allow the company to better serve its growing base of customers across Europe and establish a strengthened presence globally.

To support this expansion, Bounce has hired System1/Zappi alum Katie O’Connor to its London office. Katie brings over 15 years of sales leadership experience across research and technology companies. She most recently spent 6 years at Zappi as Head of Research Solutions and VP of Customer Transformation. Previously, Katie held research roles at System1, TNS Global (Research International), Jigsaw C Space and Incite.

Charlie Butler, co-Founder/CEO at Bounce Insights who is leading the London expansion said: “Launching our office in the UK is a key milestone for Bounce. The UK is the 2nd largest market for consumer research globally and having a footprint here has been critical in meeting client demand. Personally, relocating to the UK has unlocked both planned and serendipitous opportunities which validate the investment that we’re making.” 

“We’re seeing strong demand from UK and European clients for solutions that can help them truly understand their customers and apply those insights to make business decisions with confidence. I’m looking forward to expanding our team in London office to drive that momentum forward.”

Enterprise Ireland has supported Bounce Insights with their UK expansion. Speaking at the opening of the company’s new office, Deirdre McPartlin, Regional Director UK and Nordics, Enterprise Ireland said: “We are delighted to support Bounce Insights as the company opens its first international office in London. Powering some of the world’s biggest brands, the company’s AI Consumer Research platform recognises the increasing desire of global companies to make consumer research smarter, simpler and more cost-effective. Enterprise Ireland looks forward to working with the company as it continues to grow and expand its team.”

About Bounce

Bounce Insights is the insight platform of the future. Driven by researchers and powered by AI, Bounce answers the business questions of consumer-facing brands across the world, including Diageo, Coca-Cola, Costa and Marks & Spencer. Bounce Insights is actively hiring across sales, research and development roles.